Nicholas Yeam

Senior content and creative production lead specialising in agency growth, creative storytelling, capability building, AI-enablement, marketing automation, omnichannel content operations, and strategic account planning.

As Head of Content (APAC) for WPP’s VML, I leverage our borderless network of 9,000+ production experts to deliver enterprise-level content transformation projects for our clients. With a global headcount of 30,000+ across 64 countries, we are the world's biggest creative agency.

Before this, I lead production and operations at Huge (IPG) as Executive Producer and have also spent time at production heavyweights Media.Monks (S4 Capital) and Hogarth Worldwide (WPP).

Beyond adland, I am passionate about education and mentorship. At present, I lecture and design curriculums for Singapore Polytechnic’s Media, Arts & Design School as well as Ngee Ann Polytechnic’s School of Film & Media Studies.

I am also currently a producer and presenter for The Hop Pod, a hyperlocal podcast produced by Singapore’s largest media conglomerate, Mediacorp. To date, we have achieved over 3M+ views (YouTube) with new episodes published weekly. Previously a radio presenter/producer for Singapore’s Power 98FM, I have 2+ years of broadcast experience.

In 2024, I was honoured to be included in the Forbes 30 Under 30 list for Marketing & Advertising.

Born, raised, and based in Singapore, I am a native English speaker with secondary fluency in Mandarin.